about us
At Absolute Floor, we believe great flooring is the foundation of every beautiful home. Serving homeowners throughout Metro Atlanta, including Roswell, Alpharetta, and surrounding communities, we help make building, renovating, or replacing damaged floors simple, transparent, and stress-free from start to finish.
We specialize in hardwood, engineered hardwood, luxury vinyl plank, tile, and carpet flooring installation, offering expert guidance and quality craftsmanship tailored to your home’s style, lifestyle, and budget. With a focus on communication and attention to detail, our team is here to help homeowners across the Atlanta area create beautiful, lasting spaces they’ll love for years to come.
woman owned
For more than 30 years, our owner, Shannon, has built her career on helping homeowners through some of life's biggest challenges. After decades of leading a successful restoration company and earning the trust of thousands of families, she founded Absolute Floor with the same commitment to quality, integrity, and exceptional customer care.
Today, Shannon leads a talented team who help oversee every aspect of the business—from customer experience and project coordination to operations and communication. Together, they have created a company where every client feels heard, supported, and confident throughout the flooring process.
At Absolute Floor, we believe great service starts with genuinely caring about the people we serve. That philosophy guides every consultation, every recommendation, and every installation, ensuring our customers receive beautiful floors backed by a team that puts relationships first.
our philosophy
We believe beautiful floors are only part of a successful project—the experience matters just as much. That's why we prioritize honest communication, thoughtful guidance, and exceptional craftsmanship from the first consultation to the final walkthrough.
Every home is unique, and every customer deserves personalized recommendations, quality materials, and an installation they can feel confident in for years to come.
ginger’s story
Not every member of the Absolute Fire & Flood team wears a uniform. Ginger, our beloved office cat, came into our lives after being rescued from a fire-damaged property in Hampton, Georgia, where our team was helping a local homeowner recover after a fire. What started as a restoration project turned into a second chance for a cat in need—and a reminder of why we do what we do.
Today, Ginger serves as our unofficial Office Manager, greeting visitors, supervising daily operations, and keeping spirits high around the office. Her story reflects the heart of our company: helping people (and pets) recover, rebuild, and find comfort after difficult situations. We’re proud that one of our greatest success stories came from a Georgia fire restoration job site and found a forever home with our team. 🧡
Meet Your Flooring Experts
Shannon
Founder/Owner
Michael
Lead Estimator
Head of Operations
Kate
Accounting + Biz Dev
Kelly
Inspector/Estimator
James
Head of Growth
Shannon
Jesy
Marketing Manager
Crew Director
JR
Initiate Your Flooring Consultation
Complete the brief inquiry form, and a flooring specialist will respond promptly to discuss objectives, compare material options, and schedule a comprehensive on-site assessment.